
Outdoor
Outdoor furniture in every lighting mood
Thursday, December 19, 2024

Outdoor
Written by
CEO / P8 Media GmbH
The representation of outdoor spaces presents designers with unique challenges: changing lighting conditions, different times of day, weather moods, and the integration of the environment make realistic visualizations extremely complex. Conventional photography quickly reaches its limits here – seasonal conditions, unpredictable lighting situations, and expensive outdoor sets complicate planning.

Outdoor Challenge
Thanks to the latest CGI technology and artificial intelligence, these challenges can be elegantly overcome. AI helps to accurately simulate lighting moods, realistically depict natural reflections and shadows, and dynamically present various scenarios. This results in photorealistic outdoor visualizations that showcase both architecture and nature in perfect harmony.
Advantages
Forward-looking CGI solutions allow outdoor projects to be virtually experienced during the planning phase – regardless of season, weather, or location. AI can also automatically generate variants to optimally coordinate materials, colors, and lighting. The result: flexible, realistic, and convincing, significantly accelerating decision-making processes.
Best Practices
3D models of the furniture are created and photorealistically textured (wood, metal, fabrics)
AI-assisted light and weather simulation: Shadows, reflections, sun positioning, and even rain or evening moods are realistically depicted.
Environmental integration: Gardens, terraces, plants, pools – everything is dynamically inserted so that the furniture appears in realistic scenarios.
Automated variants: Colors, upholstery fabrics, cushions, and arrangements can be generated promptly.
Interactive presentation: Customers can experience the furniture virtually in different settings, on online platforms or in showrooms.
Result
Independence from weather and season: Photorealistic presentations are possible at any time.
Cost savings: No elaborate outdoor setups or photo shoots needed.
Better customer engagement: Customers see the furniture in realistic, atmospheric scenarios and can instantly compare variants.
Faster time to market: New collections can be instantly presented digitally.

More articles

Wednesday, February 26, 2025
Written by
Björn Paulsen
Living room
Living virtually – see, feel, experience rooms
CGI and AI are increasingly merging in the fields of art and photography, opening one of the most exciting chapters of visual culture. We are using new technological possibilities to create realities beyond the ordinary: images that exist between reality, simulation, and imagination. This development is changing not only our aesthetic perception but also our understanding of creativity itself.

Tuesday, February 4, 2025
Written by
Björn Paulsen
Bathroom
Light meets surface – precision in every reflection.
CGI and AI systems open new ways to master this complexity: adaptive light simulations, learning-based reflection models, and intelligent shaders that dynamically adjust material reactions. Yet one thing remains unchanged – digital mastery arises only when technology understands the language of space. The perfect bathroom in CGI is not only precisely modeled but also felt composed.

Tuesday, January 14, 2025
Written by
Björn Paulsen
Bedroom
The bedroom as a stage for textile precision
Space design in the digital era means much more than mastering new technologies. It is a combination of experience, sensitivity, and a deep understanding of materiality and atmosphere. Especially in the bedroom – a place of calm and balance – the staging of laid fabrics, gentle folds, and subtle structures requires a fine balance between technical precision and creative intuition.

Wednesday, January 1, 2025
Written by
Björn Paulsen
Dining room
Stylish presentations for every set table
The realistic staging of dining rooms presents designers with special challenges: furniture, surroundings, and artistically arranged table decorations – stylishly arranged dishes, fresh fruit, fine dish sets, and accessories – must blend into an aesthetic whole. Classic photography quickly reaches its limits here, as sets are expensive, time-consuming, and inflexible.

Tuesday, September 17, 2024
Written by
Björn Paulsen
Kitchen
Kitchens brought to life – with CGI perfection
The use of CGI (Computer Generated Imagery) in the kitchen industry has significantly evolved and established itself in recent years. Companies are increasingly relying on photorealistic 3D visualizations to present their products more efficiently and flexibly.
Outdoor
Outdoor furniture in every lighting mood
Thursday, December 19, 2024

Outdoor
Written by
CEO / P8 Media GmbH
The representation of outdoor spaces presents designers with unique challenges: changing lighting conditions, different times of day, weather moods, and the integration of the environment make realistic visualizations extremely complex. Conventional photography quickly reaches its limits here – seasonal conditions, unpredictable lighting situations, and expensive outdoor sets complicate planning.

Outdoor Challenge
Thanks to the latest CGI technology and artificial intelligence, these challenges can be elegantly overcome. AI helps to accurately simulate lighting moods, realistically depict natural reflections and shadows, and dynamically present various scenarios. This results in photorealistic outdoor visualizations that showcase both architecture and nature in perfect harmony.
Advantages
Forward-looking CGI solutions allow outdoor projects to be virtually experienced during the planning phase – regardless of season, weather, or location. AI can also automatically generate variants to optimally coordinate materials, colors, and lighting. The result: flexible, realistic, and convincing, significantly accelerating decision-making processes.
Best Practices
3D models of the furniture are created and photorealistically textured (wood, metal, fabrics)
AI-assisted light and weather simulation: Shadows, reflections, sun positioning, and even rain or evening moods are realistically depicted.
Environmental integration: Gardens, terraces, plants, pools – everything is dynamically inserted so that the furniture appears in realistic scenarios.
Automated variants: Colors, upholstery fabrics, cushions, and arrangements can be generated promptly.
Interactive presentation: Customers can experience the furniture virtually in different settings, on online platforms or in showrooms.
Result
Independence from weather and season: Photorealistic presentations are possible at any time.
Cost savings: No elaborate outdoor setups or photo shoots needed.
Better customer engagement: Customers see the furniture in realistic, atmospheric scenarios and can instantly compare variants.
Faster time to market: New collections can be instantly presented digitally.

More articles

Living room
Living virtually – see, feel, experience rooms

Bathroom
Light meets surface – precision in every reflection.

Bedroom
The bedroom as a stage for textile precision

Dining room
Stylish presentations for every set table

Kitchen
Kitchens brought to life – with CGI perfection
Outdoor
Outdoor furniture in every lighting mood
Thursday, December 19, 2024

Outdoor
Written by
CEO / P8 Media GmbH
The representation of outdoor spaces presents designers with unique challenges: changing lighting conditions, different times of day, weather moods, and the integration of the environment make realistic visualizations extremely complex. Conventional photography quickly reaches its limits here – seasonal conditions, unpredictable lighting situations, and expensive outdoor sets complicate planning.

Outdoor Challenge
Thanks to the latest CGI technology and artificial intelligence, these challenges can be elegantly overcome. AI helps to accurately simulate lighting moods, realistically depict natural reflections and shadows, and dynamically present various scenarios. This results in photorealistic outdoor visualizations that showcase both architecture and nature in perfect harmony.
Advantages
Forward-looking CGI solutions allow outdoor projects to be virtually experienced during the planning phase – regardless of season, weather, or location. AI can also automatically generate variants to optimally coordinate materials, colors, and lighting. The result: flexible, realistic, and convincing, significantly accelerating decision-making processes.
Best Practices
3D models of the furniture are created and photorealistically textured (wood, metal, fabrics)
AI-assisted light and weather simulation: Shadows, reflections, sun positioning, and even rain or evening moods are realistically depicted.
Environmental integration: Gardens, terraces, plants, pools – everything is dynamically inserted so that the furniture appears in realistic scenarios.
Automated variants: Colors, upholstery fabrics, cushions, and arrangements can be generated promptly.
Interactive presentation: Customers can experience the furniture virtually in different settings, on online platforms or in showrooms.
Result
Independence from weather and season: Photorealistic presentations are possible at any time.
Cost savings: No elaborate outdoor setups or photo shoots needed.
Better customer engagement: Customers see the furniture in realistic, atmospheric scenarios and can instantly compare variants.
Faster time to market: New collections can be instantly presented digitally.

More articles

Living room
Living virtually – see, feel, experience rooms

Bathroom
Light meets surface – precision in every reflection.

Bedroom
The bedroom as a stage for textile precision

Dining room
Stylish presentations for every set table

Kitchen
Kitchens brought to life – with CGI perfection
We stage your products for the right target audience.
Start your project today – with personalized expert consulting.

We stage your products for the right target audience.
Start your project today – with personalized expert consulting.

We stage your products for the right target audience.
Start your project today – with personalized expert consulting.
