Living room

Living virtually – see, feel, experience rooms
Wednesday, February 26, 2025
Blog post cover image
Living room
Written by
CEO / P8 Media GmbH
CGI and AI are increasingly merging in the fields of art and photography, opening one of the most exciting chapters of visual culture. We are using new technological possibilities to create realities beyond the ordinary: images that exist between reality, simulation, and imagination. This development is changing not only our aesthetic perception but also our understanding of creativity itself.
A glass vase with delicate white flowers sits on a black tray on a light table, while a beige sofa and brown cushions blur in the background of this minimalist living room in a CGI rendering.
Looking into the Future

In the coming years, AI-supported CGI tools will operate in real-time – virtual spaces will emerge as light, materials, and composition dynamically adapt, and AI will seamlessly merge style and expression.
The boundaries between photo, render, and AI-generated images are dissolving. The focus is no longer on the technique, but on the idea: it is not the How, but the What that an image conveys that will matter.

Ethical Questions & Authenticity

With the merging of reality and simulation, the debate around authenticity grows.
What is still "photography" when no light touches the lens?
How do we label AI-generated art without diminishing its artistic quality?
These questions are increasingly becoming part of the discussion around aesthetics, truth, and perception – themes that have always accompanied art.

CGI as a Stage for AI Aesthetics


  • Textures are generated and adjusted automatically,

  • Lighting scenarios can be trained on style references

  • Faces, bodies, or objects can be synthetically modeled and still appear emotionally charged.


In photography, this leads to a new visual vocabulary – between hyperrealism, digital surrealism, and documentary deception.

AI as a Creative Partner, Not a Replacement

The crucial change lies in seeing AI less as a replacement for creativity and more as a tool that opens new avenues.
It can learn styles, understand moods, and make suggestions – yet the artistic decision, the "Why" of an image, remains human.

A modern, minimalist living room with curved, cream-colored furniture, a low wooden coffee table, abstract wall art, stone-like sculptures, and a tall arched window letting in natural light – captured in a stunning 3D representation.

More articles

A modern, minimalist bathroom with golden walls, a white oval sofa in the center, round mirrors above elegant sinks, and curved niches with subtle lighting in the background, presented in a stunning 3D CGI rendering.
Tuesday, February 4, 2025

Written by

Björn Paulsen

Bathroom
Light meets surface – precision in every reflection.

CGI and AI systems open new ways to master this complexity: adaptive light simulations, learning-based reflection models, and intelligent shaders that dynamically adjust material reactions. Yet one thing remains unchanged – digital mastery arises only when technology understands the language of space. The perfect bathroom in CGI is not only precisely modeled but also felt composed.

A modern bedroom in 3D, featuring a large bed with white and brown bedding, nightstands with hanging lamps, a cityscape photo, floor-to-ceiling windows, plants, and built-in closets with open shelves.
Tuesday, January 14, 2025

Written by

Björn Paulsen

Bedroom
The bedroom as a stage for textile precision

Space design in the digital era means much more than mastering new technologies. It is a combination of experience, sensitivity, and a deep understanding of materiality and atmosphere. Especially in the bedroom – a place of calm and balance – the staging of laid fabrics, gentle folds, and subtle structures requires a fine balance between technical precision and creative intuition.

A modern 3D representation of a dining room featuring a dark rectangular table, six light upholstered chairs, neutral decor, a vase with dried pampas grass, large windows with beige curtains, and a light rug.
Wednesday, January 1, 2025

Written by

Björn Paulsen

Dining room
Stylish presentations for every set table

The realistic staging of dining rooms presents designers with special challenges: furniture, surroundings, and artistically arranged table decorations – stylishly arranged dishes, fresh fruit, fine dish sets, and accessories – must blend into an aesthetic whole. Classic photography quickly reaches its limits here, as sets are expensive, time-consuming, and inflexible.

A modern outdoor dining area, depicted in stunning 3D, featuring a long beige table and ten white chairs on a spacious terrace next to large glass doors; garden plants and trees surround the area.
Thursday, December 19, 2024

Written by

Björn Paulsen

Outdoor
Outdoor furniture in every lighting mood

The representation of outdoor spaces presents designers with unique challenges: changing lighting conditions, different times of day, weather moods, and the integration of the environment make realistic visualizations extremely complex. Conventional photography quickly reaches its limits here – seasonal conditions, unpredictable lighting situations, and expensive outdoor sets complicate planning.

Modern kitchen with matte black cabinets, cooking island, and dining table. Minimalist decor, pendant lights, and large windows let in natural light. This stunning 3D rendering showcases elegant appliances and a potted plant that create a sophisticated dark design.
Tuesday, September 17, 2024

Written by

Björn Paulsen

Kitchen
Kitchens brought to life – with CGI perfection

The use of CGI (Computer Generated Imagery) in the kitchen industry has significantly evolved and established itself in recent years. Companies are increasingly relying on photorealistic 3D visualizations to present their products more efficiently and flexibly.

Living room

Living virtually – see, feel, experience rooms
Wednesday, February 26, 2025
Blog post cover image
Living room
Written by
CEO / P8 Media GmbH
CGI and AI are increasingly merging in the fields of art and photography, opening one of the most exciting chapters of visual culture. We are using new technological possibilities to create realities beyond the ordinary: images that exist between reality, simulation, and imagination. This development is changing not only our aesthetic perception but also our understanding of creativity itself.
A glass vase with delicate white flowers sits on a black tray on a light table, while a beige sofa and brown cushions blur in the background of this minimalist living room in a CGI rendering.
Looking into the Future

In the coming years, AI-supported CGI tools will operate in real-time – virtual spaces will emerge as light, materials, and composition dynamically adapt, and AI will seamlessly merge style and expression.
The boundaries between photo, render, and AI-generated images are dissolving. The focus is no longer on the technique, but on the idea: it is not the How, but the What that an image conveys that will matter.

Ethical Questions & Authenticity

With the merging of reality and simulation, the debate around authenticity grows.
What is still "photography" when no light touches the lens?
How do we label AI-generated art without diminishing its artistic quality?
These questions are increasingly becoming part of the discussion around aesthetics, truth, and perception – themes that have always accompanied art.

CGI as a Stage for AI Aesthetics


  • Textures are generated and adjusted automatically,

  • Lighting scenarios can be trained on style references

  • Faces, bodies, or objects can be synthetically modeled and still appear emotionally charged.


In photography, this leads to a new visual vocabulary – between hyperrealism, digital surrealism, and documentary deception.

AI as a Creative Partner, Not a Replacement

The crucial change lies in seeing AI less as a replacement for creativity and more as a tool that opens new avenues.
It can learn styles, understand moods, and make suggestions – yet the artistic decision, the "Why" of an image, remains human.

A modern, minimalist living room with curved, cream-colored furniture, a low wooden coffee table, abstract wall art, stone-like sculptures, and a tall arched window letting in natural light – captured in a stunning 3D representation.

More articles

A modern, minimalist bathroom with golden walls, a white oval sofa in the center, round mirrors above elegant sinks, and curved niches with subtle lighting in the background, presented in a stunning 3D CGI rendering.
Bathroom
Light meets surface – precision in every reflection.
A modern bedroom in 3D, featuring a large bed with white and brown bedding, nightstands with hanging lamps, a cityscape photo, floor-to-ceiling windows, plants, and built-in closets with open shelves.
Bedroom
The bedroom as a stage for textile precision
A modern 3D representation of a dining room featuring a dark rectangular table, six light upholstered chairs, neutral decor, a vase with dried pampas grass, large windows with beige curtains, and a light rug.
Dining room
Stylish presentations for every set table
A modern outdoor dining area, depicted in stunning 3D, featuring a long beige table and ten white chairs on a spacious terrace next to large glass doors; garden plants and trees surround the area.
Outdoor
Outdoor furniture in every lighting mood
Modern kitchen with matte black cabinets, cooking island, and dining table. Minimalist decor, pendant lights, and large windows let in natural light. This stunning 3D rendering showcases elegant appliances and a potted plant that create a sophisticated dark design.
Kitchen
Kitchens brought to life – with CGI perfection

Living room

Living virtually – see, feel, experience rooms
Wednesday, February 26, 2025
Blog post cover image
Living room
Written by
CEO / P8 Media GmbH
CGI and AI are increasingly merging in the fields of art and photography, opening one of the most exciting chapters of visual culture. We are using new technological possibilities to create realities beyond the ordinary: images that exist between reality, simulation, and imagination. This development is changing not only our aesthetic perception but also our understanding of creativity itself.
A glass vase with delicate white flowers sits on a black tray on a light table, while a beige sofa and brown cushions blur in the background of this minimalist living room in a CGI rendering.
Looking into the Future

In the coming years, AI-supported CGI tools will operate in real-time – virtual spaces will emerge as light, materials, and composition dynamically adapt, and AI will seamlessly merge style and expression.
The boundaries between photo, render, and AI-generated images are dissolving. The focus is no longer on the technique, but on the idea: it is not the How, but the What that an image conveys that will matter.

Ethical Questions & Authenticity

With the merging of reality and simulation, the debate around authenticity grows.
What is still "photography" when no light touches the lens?
How do we label AI-generated art without diminishing its artistic quality?
These questions are increasingly becoming part of the discussion around aesthetics, truth, and perception – themes that have always accompanied art.

CGI as a Stage for AI Aesthetics


  • Textures are generated and adjusted automatically,

  • Lighting scenarios can be trained on style references

  • Faces, bodies, or objects can be synthetically modeled and still appear emotionally charged.


In photography, this leads to a new visual vocabulary – between hyperrealism, digital surrealism, and documentary deception.

AI as a Creative Partner, Not a Replacement

The crucial change lies in seeing AI less as a replacement for creativity and more as a tool that opens new avenues.
It can learn styles, understand moods, and make suggestions – yet the artistic decision, the "Why" of an image, remains human.

A modern, minimalist living room with curved, cream-colored furniture, a low wooden coffee table, abstract wall art, stone-like sculptures, and a tall arched window letting in natural light – captured in a stunning 3D representation.

More articles

A modern, minimalist bathroom with golden walls, a white oval sofa in the center, round mirrors above elegant sinks, and curved niches with subtle lighting in the background, presented in a stunning 3D CGI rendering.
Bathroom
Light meets surface – precision in every reflection.
A modern bedroom in 3D, featuring a large bed with white and brown bedding, nightstands with hanging lamps, a cityscape photo, floor-to-ceiling windows, plants, and built-in closets with open shelves.
Bedroom
The bedroom as a stage for textile precision
A modern 3D representation of a dining room featuring a dark rectangular table, six light upholstered chairs, neutral decor, a vase with dried pampas grass, large windows with beige curtains, and a light rug.
Dining room
Stylish presentations for every set table
A modern outdoor dining area, depicted in stunning 3D, featuring a long beige table and ten white chairs on a spacious terrace next to large glass doors; garden plants and trees surround the area.
Outdoor
Outdoor furniture in every lighting mood
Modern kitchen with matte black cabinets, cooking island, and dining table. Minimalist decor, pendant lights, and large windows let in natural light. This stunning 3D rendering showcases elegant appliances and a potted plant that create a sophisticated dark design.
Kitchen
Kitchens brought to life – with CGI perfection

We stage your products for the right target audience.

Start your project today – with personalized expert consulting.

Modernes 3D-Rendering eines Innenhofs mit warmer Beleuchtung, Sitzgelegenheiten im Freien, üppigen Pflanzen, einer versenkten Feuerstelle und einem Essbereich. Der Raum verfügt über weiße Wände, dekorative Paravents und ein ruhiges, luxuriöses Ambiente.

We stage your products for the right target audience.

Start your project today – with personalized expert consulting.

Modernes 3D-Rendering eines Innenhofs mit warmer Beleuchtung, Sitzgelegenheiten im Freien, üppigen Pflanzen, einer versenkten Feuerstelle und einem Essbereich. Der Raum verfügt über weiße Wände, dekorative Paravents und ein ruhiges, luxuriöses Ambiente.

We stage your products for the right target audience.

Start your project today – with personalized expert consulting.

Modernes 3D-Rendering eines Innenhofs mit warmer Beleuchtung, Sitzgelegenheiten im Freien, üppigen Pflanzen, einer versenkten Feuerstelle und einem Essbereich. Der Raum verfügt über weiße Wände, dekorative Paravents und ein ruhiges, luxuriöses Ambiente.